Media Article
Novo Nordisk US Diabetes Educator Programme

400 Educators from Novo Nordisk’s award-winning Diabetes Educator Programme came together for two days in Hollywood, Miami. After the programme’s architect and leader, Vice President Patricia Bradley, opened the conference, Richard gave the keynote speech on how to instigate and facilitate more courageous conversations. The Educators – former dieticians, clinicians and nurses – give vital insight, training and counsel on diabetes to physicians, health care professionals and diabetes patients and families throughout the US. Richard suggested that Marie Krogh, wife of August, one of Novo Nordisk’s founders, was a great model for those wishing to lead courageously from the shadows. She used her expertise as a physician treating Type 1 diabetes, her insights as a Type 2 diabetes sufferer and her powers of persuasion as a spouse to convince her husband, one of the company’s founders, to bring insulin to Denmark.
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